Visual esprit brings
contents to life

  • Cross-media design conception
  • Development of the design
  • Prototyping
  • Implementation, stylebook
  • Technology implementation and layouting support
  • On-site seminars
  • Relaunch support

After making the winning pitch in March 2012, the Einhorn Team immediately started the development of a visual cross-media concept. Six months later the “Ärzte Zeitung” appeared in a fresh, new look – along with a separate tablet version of the publication.

The newspaper thus celebrated its 30th anniversary as a multimedia publication with remarkable dynamism, having more editorial commentary, a clearer journalistic focus and appealing visual esprit.

See all of the changes on the relaunch double-page spread.